At the end of November 2023, Trademark Property Company (Trademark), a full service real estate company operating within retail, multifamily, office, and mixed-use asset classes, announced the newest tenant at Waterside. First Watch, a restaurant specializing in breakfast and brunch, will join The RIM, CAVA, and Piattello Italian Kitchen as dining options for the development.

Trademark is no stranger to mixed-use properties in The Metroplex, having assumed leasing and operations at another Fort Worth community in October. The 63-acre community, featuring 1.8 miles of frontage to the Trinity River Trail, was developed by a partnership of Trademark and Sarofim Realty Advisors in 2014 with Whole Foods serving as its anchor tenant. Prior to its redevelopment, Waterfront served as a recreational area for employees of Convair, which was later acquired by General Dynamics.

It's hard to beat Whole Foods as an anchor tenantSource: Trademark Property Company

In addition to grocery and dining options, residents have access to stores such as REI and F45. On top of that, fitness options such as Yoga Six, Club Pilates, and Cycle Bar offer residents few excuses for skipping workouts. Extensive outdoor areas decorated with sculptures by Texas native Bob Wade give the area a distinctive Fort Worth atmosphere.

It wouldn't be Fort Worth without an homage to the city's cowboy heritageSource: Trademark Property Company

Waterside serves as an excellent example of a properly executed mixed-use community. The tenant mix, while diverse, remains clearly oriented toward active young professionals. The strength of Whole Foods as an anchor tenant greatly assists this business plan execution -- a different grocery anchor would have likely necessitated a different tenant mix. In this execution Trademark, whose DFW assets total more than 3.5mm SF, has served both their own interests and the interest of stakeholders, such as other local businesses who benefit from the influx of residents*.


* That is, of course, assuming residents ever leave their "eat, play, live" environment